What makes for truly inclusive lingerie?
The term inclusive lingerie is everywhere these days, but it means a lot more than just tacking on a few larger sizes. Real inclusivity is about building a brand on respect and celebrating all kinds of diversity.
1/27/20261 min read
True size inclusivity goes beyond just offering sizes XL-3XL. It means providing a comprehensive range of band and cup sizes (like 28-52 bands and A-K cups), designing patterns specifically for larger bodies instead of just scaling up smaller ones, and ensuring the fit is comfortable and supportive across the entire size chart.
Here’s what we look for when we talk about inclusivity:
Expansive Sizing: This is the bare minimum. It means offering a wide range of band and cup sizes, like the over 80 sizes from Playful Promises. It also means offering extended alpha sizing (XS to 6XL and up) that’s actually designed for different bodies, not just a scaled-up version of a smaller pattern.
Gender-Affirming and Fluid Design: Inclusivity has to include gender identity. We look for brands that make pieces for all anatomies, whether that’s panties with wider gussets, tucking underwear, or entire collections designed to be gender-fluid.
Authentic Representation: It’s not enough to just sell inclusive sizes; brands need to show them on the people they’re for. This means marketing campaigns that feature a real mix of bodies, including different sizes, ethnicities, abilities, ages, and gender identities. Seeing yourself in a brand’s photos sends a powerful message that you belong.
Ethical and Sustainable Practices: A brand’s values should also show up in how its products are made. We give extra points to brands that are open about their manufacturing and are committed to being environmentally conscious, like Adore Me's Cares program.